Thursday, November 08, 2007

Shoe Donation to United Way: Sole Technology Inc.

Sole Technology, Inc. is based in Lake Forest, California and makes etnies, etnies Girl, Emerica, éS, ThirtyTwo, and Altamont Apparel. The Sole Technology Institute (STI) conducts biomechanical research to test and develop new technologies to make the highest performing skateboarding footwear. Moved by the hardship following the recent South California wild fires the employees of Sole Technology rallied in support and donated 1,000 pairs of shoes and 500 pieces of apparel to the victims through the United Way. The United Way is a non-profit organisation that focuses on meeting basic needs, improving educational achievement and increasing financial stability for the most vulnerable in the US. The United Way is helping support several charities in the Orange County and San Diego area to help families who lost everything in the fire.

Anyone wishing to make a donation to help victims of the Southern California wild fires, you can contact United Way

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