Tuesday, February 05, 2008

Year of the Rat kicks

The year of the Rat (鼠) kicks off on 7th February and Nike and Reebok are there with the shoes to wear. The Rat is the first of the 12-year cycle of animals which appear in the Chinese zodiac related to the Chinese calendar. All born within this category like to be first, are leaders or pioneers, and always at the forefront of the action. To capture this spirit Nike have released Nike Wildwood 90 Free Trail Premium which is a hybrid of the Wildwood, and the Air Max 90 . The shoes are available in two colour themes of black and white. The white shoe sports artificial white hair and the balck model has a grey suede upper. Both feature a lasered leather upper and there is a red print of the word ‘Rat’ on the sole. RBK have come up with Year of the Rat Pump Omni Lites which have been designed with cultutal influences in mind such as the lucky-money envelopes the children are given on the holiday. In keeping with the Characteristics of the Chinese Zodiac sign, the shoes are a cut above the others, worn by thrill seeking individuals who live active and busy lives. The shoes are desiged to adapt easily to different environments, wear well and travel with style. ‘Rat’ shoes present a cool façade winning admiration wherever they go and when fitted properly look sublime, akin to those born under the Rat sign, and protect the feet for years to come. The only problem I have with the Year of the Rat kicks is The Rat's color is light blue.

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