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Thursday, May 21, 2009

International Foot Health Awareness Month

May is the International Foot Health Awareness Month and a new survey from the UK found consumers feel comfort is four times more important than price and six times more important than fashion when it comes to shoes. The research was conducted on behalf of British footwear brand Hotter by YouGov with a total sample of 2182 adults. The findings are similar to other shoe satisfaction surveys which concur comfort is singularly the most important factor when it comes to judging footwear.

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