The function of The Heart Truth campaign is to raise awareness about heart disease and women. The campaign is sponsored by the National Heart, Lung, and Blood Institute (NHBLI), an organization of the United States Department of Health and Human Services . Heart disease is the #1 killer of women in the US and the organisation disseminates information as well as encouraging women to improve their health by stopping smoking, keeping a healthy weight, and exercising regularly. Part of the Heart Truth’s campaign of awareness is The Red Dress Fashion Show is an annual event held at the Mercedes-Benz New York Fashion Week . The campaign has also conjured a National Wear Red Day which takes place on the first Friday of February. At this year’s The Red Dress Collection runway show a group of celebs strutted their stuff on the catwalk. These included Kristin Chenoweth,Jordin Sparks,Raven-Symone, Bethenny Frankel, Estelle,Felicity Huffman, Kim Kardashian ,Robin Roberts ,Joan Collins, and Dara Torres.
Dara, the acquatic beauty, strolled the catwalk with stylish difference carrying her silver, bling, stilettos by Brian Atwood in her hands. An action we may see a lot more of on the catwalk in the coming months.
The program was completed with a stroll from Heidi Klum (program’s spokeswomen) in a slinky John Galliano halter dress.