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Thursday, August 04, 2011

Size of women's feet is on the increase

Apparently according to a recent survey conducted on behalf of Debenhams, many women are embarrassed to discuss the size of their feet. More than half suveyed fibbed about the size of their feet to their friends and partners. Seems too women’s feet have increased by an average size and a half in the past 20 years (from a 4½ to six six in the years 1990 – 2011). The rise in shoe sizes is attributed to women’s feet becoming broader rather than longer. Experts believe this may be due to the increasing average height and weight of the female population. Women said the worst thing about their size was shoe shopping and almost two thirds hated asking sales assistants for help. A further third were uncomfortable taking their shoes off in public. Over eighty per cent of women with size eight or nine feet say their large footprint makes them feel particularly ashamed. Debenhams sponsred the reaesh after it was realised there had been a soaring demand for size nine, ladies shoes. Demand for size nine women’s shoes was highest in the chain’s Dublin store, followed by London, Birmingham, Glasgow and Newcastle.

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